New Hanover Regional Medical Center Brings Mission into Motion as Title Sponsor of Wrightsville Beach Marathon -

New Hanover Regional Medical Center Brings Mission into Motion as Title Sponsor of Wrightsville Beach Marathon

Mar 7, 2017

Marisa Madia
March 7, 2017


Wilmington, NC – As part of its new mission, Leading Our Community to Outstanding Health, New Hanover Regional Medical Center (NHRMC) will be the official naming sponsor of the Wrightsville Beach Marathon, it was announced today.  NHRMC will replace QuintilesIMS as title sponsor beginning in 2018.

“We are thankful for seven amazing years from QuintilesIMS and are thrilled to see them pass the baton to New Hanover Regional Medical Center,” said Tom Clifford, Event Director.

The 8th annual event weekend takes place March 25, 2017 and features a full marathon, half marathon, relay, Susan G. Komen Wilmington Race for the Cure ® 5K, and 1-mile fun run.  With the full marathon sold out and less than 120 spots remaining in the half, NHRMC will announce its title sponsorship to a record number of runners and spectators.

“NHRMC is such a valuable partner in events of this scale,” continued Clifford. “Our staff, volunteers, and runners can expect many more great years ahead as the New Hanover Regional Medical Center Wrightsville Beach Marathon!”

“NHRMC is proud to support this local marathon,” said John Gizdic, CEO and President of New Hanover Regional Medical Center.  “This event embodies the heart of our new mission.  Engaging our community in physical activity helps promote well-being, and supporting this event also ensures we continue to focus on the economic development of this region.”

QuintilesIMS, the event’s title sponsor since its inception in 2010, will co-brand the 2017 race with NHRMC before passing the naming rights on for 2018 and beyond.

In addition to its new name, the Wrightsville Beach Marathon Madness has found a new home, with the packet pickup and finish line moving from Mayfaire Town Center to UNCW’s campus.  The pre-event expo and packet pickup will be held in the Burney Center on Friday, March 24th, and runners will experience a scenic finish along Chancellor’s Walk on Saturday, March 25th.

The event has raised nearly $300,000 for local charities in its seven-year history, and the 2016 Marathon Madness Weekend brought over 3,500 runners and their families to the Wilmington area.

About the Wrightsville Beach Marathon

The Wrightsville Beach Marathon is the largest running event in Wilmington, North Carolina and generates millions of dollars in economic impact each year. Net proceeds from the event benefit numerous local charities, including the Landfall Foundation. For more information, please visit


New Hanover Regional Medical Center is the leading provider of quality and accessible health care in southeastern North Carolina, delivering care to all in need, without the support of taxpayer dollars. The medical center is an economic engine for the community, creating more than 6,000 jobs directly and another 6,000 jobs indirectly.